Dan Ariely, "Amazing Decisions: The Illustrated Guide to Improving Business Deals and Family Meals"

The Regulator welcomes Dan Ariely, bestselling author of Predictably Irrational, for a reading and book signing of his new book, Amazing Decisions: The Illustrated Guide to Improving Business Deals and Family Meals, a playful graphic novel guide to better decision-making, based on the author’s groundbreaking research in behavioral economics, neuroscience, and psychology. Dan will be joined by the book’s illustrator, Matt Trower.

The internationally renowned author Dan Ariely is known for his incisive investigations into the messy business of decision-making. Now, in Amazing Decisions, his unique perspective―informed by behavioral economics, neuroscience, and psychology―comes alive in the graphic form. Good decision-making, Ariely argues, requires us to identify and evaluate the forces at play under different circumstances, leading to an optimal outcome. Amazing Decisions is a fascinating and entertaining guide to developing skills that will prove invaluable in personal and professional life.

Dan Ariely is the James B Duke Professor of Psychology and Behavioral Economics at Duke University. His work has been featured in The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science and among others. Ariely is the founder of the Durham-based research institution The Center for Advanced Hindsight. His TED talks have been viewed over 15 million times. Ariely is the bestselling author of Predictably Irrational, The Upside of Irrationality, and The Honest Truth about Dishonesty, Dollars and Sense, Irrationally Yours, and Payoff, a short TED book. In 2018 Ariely was named one of the 50 most influential living psychologists in the world.  He splits his time between Durham and the rest of the world

Matt R. Trower (they/them) is a comics artist and illustrator who graduated from the Rhode Island School of Design with a BFA in illustration and a concentration in gender, sexuality, and race. Trower works at the Center for Advanced Hindsight at Duke University.


Event date: 
09/10/2019 - 7:00pm
Event address: 
Amazing Decisions: The Illustrated Guide to Improving Business Deals and Family Meals Cover Image
By Dan Ariely, Matt R. Trower (Illustrator)
ISBN: 9780374536749
Availability: available for order
Published: Hill and Wang - July 23rd, 2019